GM DESIGN: 85 YEARS OF MAKING FOUR-WHEELED ART!

Some of the finest examples of General Motors Design ‘art’ can be found at its Heritage Center.

As GM Design celebrates its 85th birthday, the 1,900 men and women in its 10 global design centers are focused on the future, united in their vision to entice consumers to fall in love and see vehicles as they do: Art that moves you. GM Design is credited with creating the industry’s first Concept Car: Bill Mitchell’s ’38 Buick Y-Job, above. An incredible collection of iconic GM production and Concept vehicles are housed in GM’s Heritage Center, including Bill Mitchell’s Sting Ray racer and Mako Shark Corvette, above, and Ed Welburn’s Oldsmobile Aerotech racecar, below.

The General Motors Heritage Center is housed in an anonymous brick building in a business park in Sterling Heights, MI. You could drive past every day and never have a clue about all the fabulous treasures stored away inside, and it’s closed to the public anyway. However, car clubs and other organizations can arrange group tours and associated events  (there’s a 30 person minimum, among other provisos). To arrange a visit, call 586-276-1498 or email the Heritage Center event coordinator at gmhc@gm.com

To take a tour without leaving your computer, please visit our Motown friend Bill McGuire’s excellent Motor City Garage,  http://www.macsmotorcitygarage.com/2012/07/03/inside-gms-private-car-museum/